Flash is a program from Adobe that allows advanced animation, and user-interation without having to load new pages. At Superlogic, we think Flash is a really useful tool, that helps make a site come to life.

Flash can really put the finishing touch to make your site really stand out. Just look at the portfolio in the top left corner of this website. This is an example of using a small amount of flash to add some movement and interest to your site.

Limitations of Flash

Although Flash is an undoubtedly useful tool, at Superlogic we are aware of its limitations, and believe it should only rarely be used for a whole site.

It is useful for photographers to do their whole site in Flash. The limitations for using flash for a whole site are:

• Slow download times - because Flash relies heavily on graphics, it often leads to long waiting times when people are viewing you web site.
• Poor discoverabiliy by search engines - because a lot of text in Flash is stored as an image, search engines don't pick this up, so the website doesn't then rank highly in Google.
• Longer development times - Flash generally requires much more code to create simple links and such like, so tends to have longer development times
• Poor scalability and flexibility - it is much harder to create a large website using Flash, and it is not easy to add extra sections or members areas as your website grows or the focus of you business develops and changes